FJORD Appoints SRC Marine as Official Dealer in Turkey

SRC Marine takes responsibility for the Turkish market

SRC Marine will represent FJORD throughout Turkey under the leadership of Görkem Sarıca. HanseYachts says the appointment is intended to strengthen local sales and brand development while giving prospective owners a dedicated point of contact within the country.

Turkey combines a large domestic boating market with direct access to the Aegean and eastern Mediterranean. That makes local representation particularly useful for owners who want to buy, berth and service a yacht without relying on support from another European country.

The dealer specialises in Scandinavian and premium marine brands

SRC Marine focuses on luxury marine distribution and represents Scandinavian motorboat builders and premium equipment manufacturers. The company says its approach centres on design, engineering, performance and seaworthiness, themes that align closely with FJORD’s positioning.

For FJORD, that specialist background gives the brand a partner familiar with buyers who compare open walkaround yachts on more than styling alone. Performance, deck functionality, service access and build quality all influence purchase decisions in this part of the market.

Sales support is paired with after-sales service

The dealership covers brand representation, sales and marketing, customer relationship management and after-sales service. That wider remit matters because a yacht purchase does not end at delivery, particularly when owners expect factory-backed technical help and organised servicing through a recognised local partner.

A strong regional dealer can also help with commissioning, seasonal preparation and coordination with equipment suppliers. Those functions become increasingly important as modern owner-operated yachts carry more integrated electronics, propulsion and onboard systems.

The FJORD 440 Open provided an early showcase for the partnership

One of the first public highlights of the new relationship was the joint presentation of the FJORD 440 Open at the Cannes Yachting Festival. The model sits directly within the LYG market and gives SRC Marine a current product around which to build awareness among Turkish buyers.

HanseYachts describes the appointment as part of a broader effort to develop FJORD in Turkey and the wider Mediterranean. The longer-term measure will be how effectively the dealer converts local interest into deliveries and sustained owner support.

Official sources: fjordboats.com.