LOEWE’s Fall/Winter 2026–2027 collection turns playfulness into a serious exercise in materials and construction. Presented at the Château de Vincennes, the collection by Jack McCollough and Lazaro Hernandez uses humour, exaggerated volume and tactile surfaces without stepping away from the house’s focus on craft.
The creative directors also collaborated with artist Cosima von Bonin, whose whimsical characters appear throughout the presentation. The result is a collection that feels deliberately light-hearted while still relying on difficult fabrication and leatherworking techniques.
3D printing changes the way familiar clothes behave
One of the collection’s most striking moves is the transformation of slip dresses with lace and bows into glossy 3D-printed forms. Instead of allowing the fabric to fall naturally, the technique freezes the shape around the body and makes a familiar garment feel almost sculptural.
Inflated parkas and scarves push volume in the opposite direction, expanding soft materials into exaggerated silhouettes. Those contrasts give the collection a sense of movement even when individual pieces are highly controlled.
Leather is treated like fabric
LOEWE continues to blur the boundary between leather goods and clothing by using leather in forms that resemble bouclé coats and knitted tartan. That approach depends on technical control because leather has to be manipulated into behaviours associated with much softer textiles.
Glossy, velvety and liquid-looking finishes add another layer of tactility. Colour is used boldly, but the strongest effect often comes from how surfaces react to light rather than from pattern alone.
The Amazona 180 becomes a playful focal point
The Amazona 180 bag is central to the season and also carries historical weight because LOEWE is marking 180 years in 2026. Cosima von Bonin’s characters appear as mischievous charms, adding humour to an object with a very established place in the house’s design vocabulary.
That mix of heritage and irreverence keeps the bag from becoming overly ceremonial. It shows how a luxury house can acknowledge an anniversary while still making the product feel relevant to contemporary travel and everyday use.
Craft with humour travels well
For yacht and resort wardrobes, the collection’s appeal lies in pieces that can shift between practical outerwear, expressive accessories and more formal evening looks. Strong bags and tactile layers tend to work particularly well in travel because they create impact without requiring a large wardrobe.
LOEWE’s message is therefore useful beyond the runway: craftsmanship does not have to feel solemn. When technical skill is paired with humour and comfort, luxury objects can become easier to live with rather than more precious and remote.
